Mastery in Trailer Crafting

Zack Snyder and company have crafted the best movie trailer so far in 2013 (with the Star Trek: Into Darkness trailers now a close second). The combination of visuals, voice narration, and original music fits together perfectly. I've never been that big of a Superman fan, and we already know the Superman story, so I had zero interest in Man of Steel... until this. And that, to completely change my mind about something in 3 minutes, is the mark of a truly great movie trailer.